Dave Pelland Writing and Editing
Content that builds engagement and drives results


Insights on Content Production and Marketing

Content Ideas Are Everywhere

Several sources -- including customer concerns and industry trends -- can provide a steady stream of content that helps you establish and reinforce relationships while highlighting your industry and technical expertise.

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Dave Pelland
Creating a Strong Version Control Process

One of the common frustrations with collaborative content projects is a breakdown in version control - a problem caused by three members of a project team revising the third draft of a document while someone else is making further revisions to the second draft.

This challenge can be difficult to avoid without coordination of the drafts and, in many cases, manual comparisons of drafts to unify everyone's edits.

Effective version control is like a sports referee - it's most effective when you don't notice it. The people contributing to the project see drafts flowing back and forth smoothly, and may not realize or understand the work that's involved in coordinating the drafts and making sure that everybody's working on the latest version.

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